Introduction

• Anecdote or observation: how making decisions easier often leads to more “yes” responses.

• Pose the question: Is “yes” always a true agreement, or is it a product of context?

The Problem With Easy “Yes”

• Explore scenarios where “yes” lacks genuine commitment (e.g., low-stakes decisions, opt-out choices).

• Discuss the potential downsides of oversimplifying decisions.

The Power of a Meaningful “Yes”

• Why a “yes” should be deliberate and thoughtful.

• Strategies for designing systems or processes that encourage genuine agreement.

Broader Applications

• Reflect on this insight’s implications for startups, marketing, and user engagement.

• Tie back to personal experiences with decision-making and commitment.